“The average movie collector owns nearly 100 DVDs and Blu-rays. We know these customers have invested a lot into building their physical movie collections,” says Jeremy Verba, general manager with Vudu. “As more and more customers create digital libraries, we are constantly looking for ways to help them unlock additional value from the movies they already own.”
The feature works on both iPhones and Android devices and can be utilized for almost 8,000 movies from Lionsgate, Paramount Home Media Distribution, Sony Pictures Home Entertainment, Twentieth Century Fox Home Entertainment, Universal Pictures Home Entertainment and Warner Bros. Home Entertainment. Look for additional titles to be added in the coming months.
How much will it cost you might ask? Movie buffs can convert a DVD to SD or a Blu-ray disc to HDX for $2. If you’re looking for a better picture from your DVD collection, expect to pony up $5 per title to convert DVDs to HDX. The good news is that all Vudu users will receive one complimentary first-time mobile conversion!
Note also that Mobile Disc-to-Digital Conversions must take place at a customer’s home/billing address.
So if you’re not into March Madness this weekend and want to look at converting some of your old DVDs to digital, here is a great opportunity!