End of a Smartphone Era: BlackBerry Quitting Hardware Business

BlackBerry logo
We hardly knew ‘ye.
While the writing may have been on the wall for quite some time given trends, it appears BlackBerry is finally throwing in the towel.

According to Re/code, BlackBerry announced Wednesday that it will stop internal development of smartphones, and will rely on partners for any future hardware efforts.

“The company plans to end all internal hardware development and will outsource that function to partners,” said CEO John Chen in a statement. “This allows us to reduce capital requirements and enhance return on invested capital.”

Chen also said that the company’s move to selling software is ‘taking hold,’ and that its revenue from software has doubled year-on-year.

I still remember when BlackBerries first came out, and were the device of choice for businesses everywhere.  Now it seems the iPhone and other Android devices are the go to for many enterprises.  

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